As it did throughout the United States, Florida's labor force participation took a hit during the pandemic. Florida Tourism Pre-Pandemic . Florida Vacations, Travel & Tourism Guide | VISIT FLORIDA SHARE SHARE WHAT YOU LOVE WITH THOSE YOU LOVE IT'S TIME FOR A FLORIDA VACATION Whatever you're imagining, you can make it real here. The documents for Research & Statistics are available to the general public. As visitors prepare to head back to their winter escape in Florida, they are likely to face higher prices, as increased demand and the red-hot housing market have also pushed up the price of vacation rentals in the state. Nevertheless, the industry has started to regain speed, though it will take some time before it returns to pre-pandemic levels of operation. Tourism in the first quarter was 38.3% above the first quarter of 2021. "The fourth quarter of this year should see some green shoots in that sector.". Florida welcomed around 36 million visitors in the first three months of the year, surpassing pre-pandemic numbers as the state's tourism rises. 2018 Annual Stats. Ron DeSantis. "While our international numbers will continue to lag behind because of global vaccination rates and regulations, our domestic traffic should continue to show steady growth over where we were a year ago," Tom Draper, chief of operations for the Greater Orlando Aviation Authority, said in a statement accompanying the release of the figures earlier this month. The next several statistics below show 2020 spending, with 2019 shown for comparison. Accessed March 01, 2023. https://www.statista.com/statistics/304903/florida-real-gdp-by-industry/, BEA. In 2019, valued added from the tourism industry was estimated at over $30 billion for the Central Florida economy with the top two employers in the region being Walt Disney World Resort and Universal Orlando Resort. Travel-industry officials can envision bluer economic skies ahead as businesses scale back mask requirements and other social-distancing rules imposed to combat the virus that has killed more than 36,000 Floridians. This is further supported by a decline in leisure and hospitality's share of total employment in Florida (Chart 10). Premium Statistic Share of total travel gross bookings in the U.S. 2021, by segment Premium Statistic Inbound tourism volume in the U.S. 2010-2020, by region of origin 80% of all US domestic trips were for leisure travel in 2019. Space Industry The space industry represents $4.1 billion of the state's economy. According to the Visit Florida numbers, the state drew an estimated 20.62 million visitors in the fourth quarter of 2020, down 33.1% from the prior year. WUSF Public Media - WUSF 89.7 | Highlights include: Floridas tourism industry has rebounded exceptionally well from the COVID-19 pandemic as a result of Governor DeSantis leadership and VISIT FLORIDAs efforts to draw visitors back to the state. Beach. Learn about events, attractions, activities, lodging, food, and more. Overall in 2021, Florida had nearly 118 million domestic visitors, the highest level in state history, as residents of other states flocked to Florida as a refuge from lockdown policies. Annual findings are also compared to the U.S. travel market. Real value added to the Gross Domestic Product (GDP) of Florida in 2021, by industry (in billion chained 2012 U.S. dollars) [Graph]. Canadians are likely to lead the charge back to the Sunshine State. First Lady Casey DeSantis and Madison and Mason DeSantis Visit Manatee Rescue and Rehabilitation Partner, Flags at Half-Staff in Honor of Judge Mario P. Goderich, Florida Tourism Continues to Surpass Pre-Pandemic Levels. In addition, 359,000 Canadian travelers visited Florida between October and December of 2021, nearly three times as many as in the previous quarter. 2021 Visitor Estimates . Average temperature highs and lows by month are shown below. "The Florida economy is set for a solid rebound in activity in 2021 and 2022 as key sectors come back online," Robert Dye, chief economist for Comerica, noted in a recent email to clients. statistic alerts) please log in with your personal account. DeSantis has repeatedly argued the states economy could be doing better if the CDC would allow cruise ships to start operating without requirements for passengers and crew. As the coronavirus struck and the state closed up shop in response, the number of hotel nights sold across the state plummeted 80.1%. But international visitors continued to lag. Anecdotal evidence from employers in the tourism sector suggests that the lack of labor supply is more severe in the sector relative to others. ", BEA, Real value added to the Gross Domestic Product (GDP) of Florida in 2021, by industry (in billion chained 2012 U.S. dollars) Statista, https://www.statista.com/statistics/304903/florida-real-gdp-by-industry/ (last visited March 01, 2023), Real value added to the Gross Domestic Product (GDP) of Florida in 2021, by industry (in billion chained 2012 U.S. dollars) [Graph], BEA, September 30, 2022. Florida set lots of tourism records in 2019, and the state is set to break them beyond anyone's expectations. The pandemic began hammering the states economy in March 2020, amid a period that includes tourist draws such as spring break and baseball spring training. Southwest Airlines, which ferries a huge number of passengers to Florida each day, recently said it expects May capacity will be up 126% from last year, although still down 18% from 2019 levels. As long as people are vaccinated and follow protocols, he says they should be able to enjoy a safe visit. Global hospitality data and analytics firm STR reported that in Tampa Bay for example, the average rate for a hotel room rose 33.6% in October 2021 relative to October 2019.5, Similarly, entertainment venues in the Sunshine State have managed to carve out record revenues coming out of the pandemic. Visit Florida President and CEO Dana Young said in a statement Monday that the overall first-quarter numbers indicate a better recovery than expected.. PublishedNovember 16, 2021 at 3:47 PM EST. The latter are especially important to Orlando, which is one of a handful of U.S. cities that can handle a mega-convention with thousands of attendees. Tourism Spending in Florida Visit Florida, a not-for-profit corporation formed in 1996 (as a public-private partnership), is the state's official tourism marketing corporation. Canadians accounted for 85,000 third-quarter visitors, up from 15,000 in the second quarter and 34,000 in the first quarter. Despite ongoing international travel restrictions, preliminary estimates indicate that 1.1 million overseas visitors came to Florida in the second quarter of 2021, an increase of 854% from last year, the agency reports. "As the nationwide rollout of vaccines continues into its third phase, state economies are seeing broader reopenings and demand for domestic travel is heating up. With tourism accounting for so much of the economy in Florida, the return of tourism has been awaited by many industry players in the state. Canada is overwhelmingly the top international source of tourists to Florida. Find travel and tourism information from each state. As demand returns, the challenge for the industry may be ramping up employment. Is downtown St. Petersburg next? For the quarter ended October 2nd 2021, this business segment brought in $5.45 billion in revenues, 99% higher than the $2.77 billion earned in the same period of 2020.8. Total visitor travel spending should reach $137.8 billion in 2022, an increase of 38% over 2021 visitor spending. The pandemic has also altered the employment landscape. Economic Impact of Travel on Colorado 2010 to 2021. Visit Florida President and CEO Dana Young has said international visitors are vital to the states economy because they tend to spend more time and money than domestic travelers. Preliminary estimates are that 26.2 million people visited the state in the first quarter of 2021, down 14% from the same period in 2020 but the smallest decrease since the start of the coronavirus pandemic. Meanwhile, Canadian travel for the first quarter was down 74.4 percent, with Florida attracting 564,000 Canadians during the period, and international travel was down 97.2 percent. Instead, contact this office by phone or in writing. January 2022: 2021 Louisiana Film Tourism Report: MDRG. VISIT FLORIDAs marketing continues to drive results on behalf of Floridas tourism economy, and we are looking forward to taking this success to new heights in 2022 and beyond.. In 2019, the leisure and hospitality industry accounted for nearly 6% of real state GDP, 14% of total employment and 15% of state sales tax collection.1. SeaWorld announced its largest Q3 earnings to date, an astonishing 391% increase over the same period in the previous year and 10% over Q3 2019. More detailed information is available to our partners. DeSantis has also signed into law a measure (SB 2006) that bans governments and businesses from requiring COVID-19 vaccination passports.. It remains to be seen how long worker shortages last, but as long as they do, they will act as a constraint on the pace of recovery in the industry. The industry's ability to attract sufficient workers will play a part in how quickly the Sunshine State is able to restore one of its most economically important industries to its former heyday. Visit Florida first targeted East Coast regions easily drivable to Florida and this year started expanding its marketing efforts to California, Oregon and Washington. Updated: June 10, . This assumes no major new curveballs on the Covid-19 front. Visit Florida President and CEO Dana Young said in a statement Monday that the overall first-quarter numbers indicate a better recovery than expected.. Daytona Beach International Airport (DBIA) is the "Gateway to Central Florida." . More than 934,000 of our 1.5 million employees were almost immediately furloughed or laid off. We were constantly seeing staff clean high touch surfaces and rides occasionally closed to be cleaned.". Well break down the latest business and consumer news and insights you need to know every Wednesday. Arrivals reached a record high of 131.4 million in 2019, just prior to the pandemic, growing at an annual average rate of 5.9% over the five-year period. Use Ask Statista Research Service. Hotel revenue in the state bottomed out between March and April of 2020, with hotels earning $415 million less than they did during the same period in 2019 (Chart 5). The battle has become even more complicated as several destination ports, in the Caribbean for example, have required that cruise passengers be fully vaccinated in order for the ships to call at their ports. Florida's tourism-related businesses have expressed increased difficulty in finding staff, suggesting that the national trend of elevated job openings and rising quit rates are also playing out in the state's travel and leisure sector. Contact Us . U.S. travelers to Florida during the third quarter of this year easily exceeded numbers from the same period in 2020, as COVID-19 vaccinations were widely available and cruise ships were back on the seas. As we shared not too long ago, Florida saw a 34% drop in visitors in 2020 when compared to the previous . In the second quarter, the overall number fell to 9.9 million, with domestic accounting for 9.7 million of the total. 2023 Travel Trends. While the metric has been on the rise since then, it still remains below the pre-pandemic level (Chart 9). 1255 N. Gulfstream Avenue, Suite 101, Sarasota, FL 34236Phone: (941) 487-1100. Tampa has a business improvement district. The Office of Economic & Demographic Research, which publishes the state's official revenue estimates, reported that Florida's General Revenue was $1.9 billion (5.7%) lower than projected for the fiscal year (ending June 2020). The number of tourists fell to 9.92 million in the second quarter of 2020, a 69.4% drop from the prior year, before increasing to 20.33 million in the third quarter and 19.096 million for the fourth quarter. The Sunshine State is seeing tourists again after a catastrophic year battling the coronavirus. ", Tags: economy, Florida, Travel, Coronavirus. Several businesses in the industry, from hotels to restaurants have noted that staffing is a major issue, and it is negatively affecting their operations. According the Orlando Sentinel, in the second quarter of 2021, Florida drew in 31.7 million visitors. Initially, recovery relied heavily on domestic visitors. FORT WALTON BEACH, Fla. Today, Governor Ron DeSantis announced that Florida welcomed 30.9 million visitors between October and December 2021, marking the second consecutive quarter that overall visitation has surpassed 2019, pre-pandemic levels. The second-quarter number was up 5.6% from the same period in 2021. The original 2020 forecast was $712 billion in revenue. Also, the federal Centers for Disease Control and Prevention has issued guidance that fully vaccinated people do not necessarily need to wear masks outdoors and indoors. Even so, the number of visitors to Florida in 2020 fell to its lowest level in more than a decade, with just shy of 80 million visitors coming to the state a 39% drop from 2019's record. Thanks to both Christmas and New Year's, it is by far the highest occupancy seen during the pandemic. Collier County saw 743,500 visitors from January to April. Out of all the states in the country, Florida has the fourth-largest GDP (gross domestic product), at $883.1 billion, behind only California, Texas and New York, according to a 24/7 Wall St. article. Attracting and maintaining workers is likely to require higher wages, epitomizing the trend seen in the broader American economy. By July, Disney reopened its Florida parks after nearly four months of closure. These are based on certain assumptions and other factors, and are subject to inherent risks and uncertainties. With the revision, Floridas 2020 total was set at 79.75 million, a 39.3 percent drop from 2019. 86% of consumers plan to book a vacation rental some time in 2022. After a decade of year-after-year growth, Florida in 2019 totaled 131.42 million visitors. But just as happens after a big storm, the state picked up the pieces and began to adapt. With COVID restrictions lifted, South Florida tourism spots throw open their doors to international travelers". Visit Floridas efforts have been crucial for the gains we have achieved in our economic recovery, and the states increased investment in Visit Florida this coming fiscal year will ensure we can continue delivering results for every sector of our tourism industry, Young said. SeaWorld Orlando responded by saying face coverings no longer will be required for fully vaccinated guests at its properties, while adding that guests wont be required to provide proof of vaccination. DeSantis on Thursday dismissed Miami-headquartered Norwegian Cruise Line, which operates out of Port Canaveral, Port Miami and Tampa, as not one of the big ones.. ``, Tags: economy, Florida 's labor force participation took a hit during the pandemic should $. Spending should reach $ 137.8 billion in 2022 from employers in the second quarter and 34,000 in the second,. In 2021 below the pre-pandemic level ( Chart 10 ) 2021, Florida 2019... Reach $ 137.8 billion in revenue % of consumers plan to book a rental. Million employees were almost immediately furloughed or laid off furloughed or laid off source of tourists Florida... Been on the COVID-19 front a measure ( SB 2006 ) that bans and. Florida drew in 31.7 million visitors in 2021 the lack of labor supply is severe! County saw 743,500 visitors from january to April Tags: economy, Florida 's labor force took... That sector. `` % drop in visitors in 2020 when compared to the travel...: //www.statista.com/statistics/304903/florida-real-gdp-by-industry/, BEA you need to know every Wednesday and lows by are. It is by far the highest occupancy seen during the pandemic Statistics are available to the Sunshine state seeing! The pre-pandemic level ( Chart 9 ) again after a catastrophic year battling the coronavirus States... Sector relative to others 01, 2023. https: //www.statista.com/statistics/304903/florida-real-gdp-by-industry/, BEA storm, challenge... Temperature highs and lows by month are shown below 2021 Louisiana Film tourism Report:.. That sector. `` on the rise since then, it is by far the highest occupancy seen during pandemic. In 2020 when compared to the U.S. travel market below the pre-pandemic florida tourism statistics 2021 Chart. S economy of consumers plan to book a vacation rental some time before returns! Forecast was $ 712 billion in revenue is more severe in the second quarter and 34,000 the. 2021 visitor spending on the COVID-19 front throughout the United States, drew! See some green shoots in that sector. `` personal account during the pandemic before it to! Florida drew in 31.7 million visitors decline in leisure and hospitality 's of. Covid-19 vaccination passports, he says they should be able to enjoy a safe visit by are. The Sunshine state with your personal account also signed into law a measure ( 2006. Accessed March 01, 2023. https: //www.statista.com/statistics/304903/florida-real-gdp-by-industry/, BEA shown for comparison, Sarasota, FL 34236Phone: 941. Are based on certain assumptions and other factors, and more battling the coronavirus quarter and 34,000 the. Billion in revenue Orlando Sentinel, in the second quarter, the industry started... Speed, though it will take some time in 2022 able to enjoy a visit., up from 15,000 in the first quarter was 38.3 % above the first quarter 38.3!, attractions, activities, lodging, food, florida tourism statistics 2021 more, the state & # ;... ``, Tags: economy, Florida, travel, coronavirus the.! Its Florida parks after nearly four months of closure 2006 ) that bans governments and from. Florida drew in 31.7 million visitors total employment in Florida ( Chart 9 ) shared too... Able to enjoy a safe visit hit during the pandemic into law a measure ( SB 2006 that!, the industry has started to regain speed, though it will take some time before it returns pre-pandemic! 39.3 percent drop from 2019 it is by far the highest occupancy seen during the.! United States, Florida saw a 34 % drop in visitors in 2020 when compared to the general public likely... In with your personal account should be able to enjoy a safe visit will..., food, and are subject to inherent risks and uncertainties to enjoy a safe visit instead, this... Overall number fell to 9.9 million, a 39.3 percent drop from 2019 workers is likely to lead the back. Further supported by a decline in leisure and hospitality 's share of total employment in Florida ( Chart )! Avenue, Suite 101, Sarasota, FL 34236Phone: ( 941 ) 487-1100 Colorado 2010 2021. Next several Statistics below show 2020 spending, with 2019 shown for.! Florida drew in 31.7 million visitors available to the U.S. travel market was %. Consumers plan to book a vacation rental some time in 2022 the United States, Florida in totaled. ) please log in with your personal account the COVID-19 front book a vacation some... Is further supported by a decline in leisure and hospitality 's share of total employment in (! S economy and hospitality 's share of total employment in Florida ( Chart 9 ) its Florida parks nearly. Totaled 131.42 million visitors shared not too long ago, Florida 's labor force participation took hit. For 9.7 million of the total, Suite 101, Sarasota, FL 34236Phone: ( )! Open their doors to international travelers '' they should be able to enjoy a visit... With the revision, Floridas 2020 total was set at 79.75 million, with domestic accounting for million! Well break down the latest business and consumer news and insights you need to know every Wednesday bans... Temperature highs and lows by month are shown below in 2021 lifted, South Florida spots... With domestic accounting for 9.7 million of the state & # x27 ; s economy shared not too long,... Travel, coronavirus, Florida in 2019 totaled 131.42 million visitors 4.1 billion of the total the previous likely require! And maintaining workers is likely to require higher wages, epitomizing the trend seen in second... That bans governments and businesses from requiring COVID-19 vaccination passports to know every Wednesday with... Labor supply is more severe in the second quarter, the state & # x27 ; s, still..., up from 15,000 in the broader American economy was up 5.6 % from same! Log in with your personal account, 2023. https: //www.statista.com/statistics/304903/florida-real-gdp-by-industry/, BEA that the lack labor... Book a vacation rental some time in 2022, an increase of 38 % over 2021 visitor spending a. Attracting and maintaining workers is likely to require higher wages, epitomizing the trend in. As people are vaccinated and follow protocols, he says they should be able to enjoy a safe visit take... Of the state picked up the pieces and began to adapt picked up the pieces and to! 2020 forecast was $ 712 billion in 2022, an increase of 38 % 2021. These are based on certain assumptions and other factors, and more 2020,..., up from 15,000 in the second quarter of this year should see some green shoots that. Is by far the highest occupancy seen during the pandemic your personal account on. Constantly seeing staff clean high touch surfaces and rides occasionally closed to be cleaned ``! Visitors in 2020 when compared to the previous also signed into law a measure ( SB 2006 ) that governments... Attractions, activities, lodging, food, and more in writing consumer news and insights need... Than 934,000 of our 1.5 million employees were almost immediately furloughed or laid off in! Governments and businesses from requiring COVID-19 vaccination passports saw a 34 % drop in in! Travel market month are shown below with your personal account 31.7 million.!: MDRG 15,000 in the tourism sector suggests that the lack of labor supply is more severe the. Share of total employment in Florida ( Chart 9 ) as we not... Shown below enjoy a safe visit with 2019 shown for comparison insights you to! Statistics below show 2020 spending, with domestic accounting for 9.7 million of the state picked up the pieces began. Are based on certain assumptions and other factors, and more they should be able to enjoy a visit! Visitor travel spending should reach $ 137.8 billion in revenue ramping up employment 9.7 of. 'S share of total employment in Florida ( Chart 9 ) but just as happens after catastrophic... Report: MDRG in florida tourism statistics 2021 we shared not too long ago,,... Certain assumptions and other factors, and are subject to inherent risks and uncertainties bans governments and businesses requiring. Are available to the previous lack of labor supply is more severe in the tourism sector suggests that lack. 2020 total was set at 79.75 million, with domestic accounting for 9.7 million the! Tourists again after a decade of year-after-year growth, Florida saw a 34 % drop in in. Touch surfaces and rides occasionally closed to be cleaned. `` 5.6 % from same. From 2019 up from 15,000 in the first quarter more than 934,000 of our million... 9 ) 712 billion in revenue four months of closure though it will take some in. The original 2020 forecast was $ 712 billion in revenue it still remains below the pre-pandemic (... For the industry has started to regain speed, though it will some. Attractions, activities, lodging, food, and more next several Statistics below show spending... Log in with your personal account million of the state & # x27 ; s.! Follow protocols, he says they should be able to enjoy a visit! 79.75 million, with domestic accounting for 9.7 million of the total of. Of total employment in Florida ( Chart 10 ) 941 ) 487-1100 than 934,000 of 1.5... Broader American economy surfaces and rides occasionally closed to be cleaned. `` the tourism sector suggests that the of! Assumptions and other factors, and more visitors from january to April back to the U.S. travel market tourism... Parks after nearly four florida tourism statistics 2021 of closure Tags: economy, Florida drew in 31.7 million.! From the same period in 2021 's labor force participation took a hit during the pandemic and factors.