These are thetop solar industry events in 2022. Consequently, she founded Green Suitcase Travel, a lifestyle platform that showcases responsible travel. Thus, this type of collaboration with eco friendly influencers is beneficial for both the brand and its consumers; it provides an authentic way for sustainability brands to showcase their commitment to environmental stewardship while helping people live greener lives in their own homes. Originally called the Honest Root, April later renamed her blog to The Ethical Edit where she and her sister work hand in hand to curate wearable, unique fashion for sustainability seekers. Find out everything you need to know about Germanys top 10 influencers in 2022. take a look at Instagrams statistics, as, is one of the most popular social networks with over two billion monthly active users (MAUs) and 500 million daily active users (DAUs). one of the top sustainability influencers. "I wouldn't say I'm a zero waste warrior but it's about being mindful, and aligning your . Finally, sustainability influencers Instagram are playing an important role in raising global awareness of issues facing our planet today while inspiring others with their own sustainable lifestyle choices becoming role models for generations of environmentally friendly citizens around the world. Kendal, one of the most famous environmental sustainability influencers in 2022, is a London-based Consumer Behaviour and Marketing graduate and a sustainability influencer behind the Instagram account @sustainable.riley. We want to mobilize people with hands-on activities, such as the garden/balcony award. Shae hopes that, through her blog, she can empower women to be more conscious about their purchasing decisions without sacrificing beauty or being their best selves. And we are in a position to decide how and where it is used.. They founded Viertel \ Vor, their online magazine, in 2016. Some people achieve influence through their work as scientists or researchers, while others achieve it through their writing or speaking engagements. How to reach out to sustainability influencers Instagram? She released her first book Simple Matters in January 2016, which sums up her belief that living simply and purposefully is more sustainable not only for the environment but for our happiness and well-being. Now, Abby is one of the most famous environmental sustainability influencers in 2022, enthusiastic about living a more sustainable, eco-friendly, and healthy life and is very eager to share her expertise on health, wellness and sustainability. Side by side with sustainability and environmental influencers, we all need to figure out methods to satisfy our demands without sacrificing the potential of future generations to do the same if we are to remain sustainable. Before dedicating his professional life to journalism and PV, Michael studied physics. Looking for role models for ecological and ethical consumption? After all, our money is effective too. With a background in industrial engineering and a MSc in production engineering and solar, Hendrik counts with more than a decade of experience in energy and a latter focus on PV. APRIL JORDAN @the.ethical.edit (10.5K), 82. TAYLOR PFROMER @taylor.pforwords (42.7K), 41. A structural model with the three constructs of age, influencers and sustainability awareness is tested with LISREL on a sample of 788 consumers, complemented with focus groups and interviews to . From learning about recycling and water waste to embracing veganism and creating plant-based recipes, Lottie began documenting her low waste journey through her blog, Low Waste Lottie, where she also offers simple tips and tricks to live more sustainably. We need political change. She has also started growing her food, using eco-friendly and ethical products, and creating her chemical-free cleansing products to lessen her carbon footprint and waste. It is striking that the most successful YouTubers are known for topics that correspond to typical gender cliches: makeup and fashion for girls, video games for boys. Would you like to know how Germanys energy market has changed in the past years and the role of renewables in its forecast? Claudiahas almost two decades of experience in the Energy, Transportation and Environment scene, as she was head of this department at the German Institute for Economic Research in berlin. Accordingly, the ad reach of Instagram has grown by 35.6% for the total population since the beginning of the year. The 29-year-old. By using Instagram as a platform for promoting positive change, sustainability influencers Instagram are helping create meaningful conversations around various topics related to sustainability by engaging audiences in ways that traditional media outlets might not otherwise reach ultimately leading us towards a better future for our planet! one of the most famous male sustainability influencers in 2022. one of the best environmental influencers of her generation. Greta Thunberg @gretathunberg 2. Four million subscribers* follow him on YouTube, six million on Instagram (engagement rate, Luca Tilo Scharpenberg, 26, is a YouTuber, podcaster (, his webshop. Sustainability influencers are the game changers who genuinely care about social change and environmental impact, and they use their voices to promote change and sustainability. Even the German federal government spends money on influencer marketing in 2020, that amounted to 224,000 euros ($265,796). Most of Robs life is mostly spent outdoors, traveling, doing humanitarian services, and speaking about his advocacy for sustainable living. Research scientist and Ph.D. scholar Emma Mamisoa Nomena, one of the best environmental influencers, is the brilliant founder of Wise with Waste, a non-profit organization dedicated to environmental sustainability and social justice. Since Marie Nasemann reached third place in the TV talent show Germanys Next Topmodel in 2009, she has come to know the fashion industry very well. Buy local as this reduces the need to import goods and empowers locals. They are interested in friends and family (27%), sports and fitness (25.4%) and, follow the 34-year-old on YouTube, 4.5 million on Instagram (engagement rate, 2.2%) and 1.3 million on Tiktok (engagement rate. It cant be denied that industrial processes have a huge impact on the environment. She also runs a blog, Simple(ish) Living, where she posts some recipes, DIY stuff, and reviews of low waste or ethical products. Florida-based Natalie Kay Costello, one of the best environmental influencers, used to be in the fast fashion industry for 7 years until she decided to leave and started working on something she deeply cares about sustainable fashion. Ankehas worked for almost two decades at the Oko-Institut in Germany, as a Research Coordinator International Climate Change, Division Energy & Climate Protection. But a few years ago, the unsustainable aspects of her lifestyle hit her hard, so she began her journey to a more intentional and sustainable lifestyle. Top Voices is a series of lists that have been . Careers, Blog Check out our State of Green of Germany2021! On top of this, she is chairwoman of The Forestris AG, a German-based forestry services company, KOMSA AG, leading service providers in the ICT industry, as well as a Managing Director of is Derossi Investment GmbH, a holding focused on sustainability and digitalization. She is currently taking MSc inSustainability andBehaviour Change at the Centre of Alternative Technology (Wales). Vancouver- based Chelsea Webster, one of the most famous environmental sustainability influencers in 2022, is a British environmental activist, lead organizer for the Greenpeace Vancouver Local Group, and a writer. Since 2018, she has also starred in the ZDF television series Frhling and won the Nickelodeon Kids Choice Awards for Germany, Austria, Switzerland in 2019 in the Favorite Social Star category. Lisa and Lena are fashion and lifestyle influencers who like to play with gender roles and keep their content authentic and natural. He has over eight years of experience in the renewable energy sector, specialising in areas such as data analysis, corporate communications, and community . The influencer appeals primarily to 25- to 34-year-olds and. "If you look at the most popular YouTube requests of young Germans, BibisBeautyPalace, MontanaBlack or Julien Bam and Rezo are among them," said Angela Tillmann, the head of the Institute of Media Research and Media Education at the Cologne University of Applied Sciences. In 2016, the Sdkurier still wrote about the German YouTube dream couple, but in May 2022, the Cologne-based influencer confirmed their separation. London W1D 2LF United Kingdom, Technology Published by S. Dixon , Apr 28, 2022. Today, the two young women have 17.4 million followers on Instagram, with an engagement rate of 0.46%. With more than 15 years of experience in communication and sales, he is a Senior Manager at RWE, one of the main German suppliers of electricity. Find out who made the cut for Sustainability Magazine's Top 10 list of Sustainability Influencers. Look for sustainability influencers Instagram with a good amount of followers who tend to post content related to sustainability such as eco-friendly practices, conservation efforts, or climate change initiatives. Will gas utilities get left behind in the transition to net zero carbon emissions, or are there opportunities to benefit from new clean energy markets? We're currently tracking a total of 85,533 influencers in Germany with between 1,000 and 10m followers. Young people are well connected,almost 90% of all 16-to-29-year-olds usesocial media, for the most part WhatsApp, Instagram, Snapchat, TikTok and Facebook. In 2013, Wendy started her eco-blog, Moral Fibres, to cover all aspects of sustainable living from ethical fashion to eating seasonally, saving energy, and everything in between. This work provided by sustainability influencers Instagram could be anything from encouraging people to buy eco-friendly products or switch over to more sustainable living habits like eating organic locally grown food or reducing plastic waste. Sustainable Brands 202 2. Bjrnis the vice president of renewable energies at Juwi AG, one of the main solar companies in Germany. Who would have thought that a rocket scientist and medical doctor at the same time can be a thrifty person as well? Megean Weldon is one of the top Sustainability Influencers based in Kansas City who founded the website, Zero Waste Nerd. If they are true to what they believe in and stand for, they can encourage their followers and audiences to do the same. "Thus, mimicking individual behavior patterns of influencers is more likely to be constructive, creative and identity-building," he says. LINDSEY MILES @treadingmyownpath (53.7K), 35. When they learned about the harmful effects of plastic that are present in most beauty or body care products, the twins began creating their own. Politics 5. Jhanneu has partnered with several trusted brands that promote ethical and eco-friendly products. Manju and her younger son founded Sarvodaya Institute, a Non-Profit corporation whose mission is to support people in remembering their role as caregivers and lovers of our collective EarthBody, through the practice of gardening and farming andprovide food and create habitats for other species, like butterflies, bees, and other wildlife that might visit in the suburbs. The account shares photos and stories from trips to eco-friendly destinations around the world. ABI STEPHENSON @theeecogoddess (18.8K), 63. Robert also has a PhD in political science. They claim to provide a simple, healthy approach to living that extends beyond the kitchen and employ gluten-free, grain-free and refined sugar-free dishes. Authenticity is the key that drives consumers to follow suit and they expect it not only from the influencers but also from the brands. Mindful Momma has been recommended by the New York Magazine as an expert ingreen cleaning products,sustainable kitchen products, and natural baby productsand has been featured inRachael Ray Magazine,Parade.com,The Good Trade, and more. She also received several recognitions and awards for her academic excellence and research contribution. Although she believed that going 100% zero waste is hardly attainable, she tried to get as close to it as she can by producing as little waste as possible and only buying secondhand clothing or sustainable fashion items. , doing humanitarian services, and speaking german sustainability influencers his advocacy for sustainable living primarily to to! Identity-Building, '' he says how and where it is used thought that a rocket scientist and medical doctor the... 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